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Ettifos Appoints New CEO to Drive Global Growth in V2X Market


South Korean 5G-V2X solutions provider Ettifos has appointed a new CEO to drive global growth.


Hojun Kim has taken on the Chief Executive Officer role as of September 2023, succeeding his role as Global Chief Technology Officer.


As a co-founder of Ettifos, Hojun is the architect of the company’s software-defined modem and has been a key player in the development of the company since it was founded in 2018.


Day-to-day he has been responsible for leading the research and development department, including systems, software, and hardware engineering teams.


Hojun also focused on identifying technical trends in the V2X industry and setting up the technical value position of the company.


Within his new role as CEO, Hojun will use his knowledge and experience to lead Ettifos through its next stages, with a focus on strategic development, investor relations, and market expansion at both domestic and international levels.


The new appointment has been made with a focus on creating a new vision for the company as it experiences rapid growth.


Having more than tripled in size over the past year, Ettifos has established a strong and collaborative workforce that is dedicated to the development of innovative and reliable V2X solutions for global markets.


With a strong portfolio of products already developed, Ettifos is committed to further expansion to become a key player within the V2X landscape.


Speaking about his new role as CEO, Hojun said:


I am delighted to have been appointed CEO and to take on the responsibility of leading Ettifos. Over the past five years, we have created a strong foundation for the company by building an impressive team of people who continue to develop versatile solutions for connected mobility. Our rapid expansion is reflective of the hard work and dedication exerted at all levels.


It is now time for us to take our next steps as we continue to strengthen our product offering and move further into the global V2X market. I am confident in our technology as a V2X solutions provider, and I look forward to managing the crucial expansion of the business so that the impact of our products can be fully realized.”



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